Supercom gets creative

A total of 360 solution providers turned up at the Toronto stop of Supercom’s SuperCreative Forum this month.

At the show the distributor unveiled its Total Gamer Solution for both the AMD and Intel chip sets. Housing these systems will be Chembro cases.

Edman Lau, senior product manager

at Supercom said Chembro cases are just for gamer systems and come in silver, blue, lime green, orange and even neon red and blue.

PC temperature is becoming a growing concern for gamers these days, he said, so Supercom has equipped its Total Gamer Solution with LCD digital readouts that can control the heat and noise of the unit.

These systems come standard with two hard drives and a top of line ATI video card for the base price of $3,500. Gamers can choose between the 64-bit AMD processor or the Intel P4 Extreme chip.

“”Gamers are a unique area for our Touch machines. We looked at the gamer PC market and we wanted to provide the dealer base with the solutions they are asking for,”” said Jesse John, Supercom’s district sales manager, eastern region.

Hanif Mawji of Jsquared, the manufacturer’s representative for AMD in Canada, said: “”From a gamer’s perspective this is the chip (AMD 64-bit) to have and it is not a discussion about price, it is about performance.””

Supercom has even developed a Touch System/Media PC bundle for its notebook line with the help of Microsoft and Creative Labs.

According to Tamara Donnelly, OEM channel partner specialist for Microsoft Canada, this solution is ideal for individuals with small spaces for entertainment, especially in condos. The system, which still manages all media such as music, TV, DVD, and pictures, is also being targeted at road warriors, she added.

“”There are people out there without a TV or DVD player, and this is a unit you can take on the road for watching movies inside your hotel room,”” she said.

The Touch unit comes with Creative Labs portable speakers and sells for $2,699.

One of the major sponsors of the SuperCreative Forum was Creative Labs, which was on hand to unveil its Prodikeys. Prodikeys is a keyboard with removable wrist rest that turns into a piano keyboard. The product comes with software for the user to play and record music.

John added that this event, which also had stops in Montreal, Calgary, and Vancouver, was the distributor’s chance to announce to its reseller base that Supercom will carry Creative Labs’ entire product line.

The show also had products from Fujitsu, Asus, Microsoft, Lite-On, Philips, and Koss.

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Jim Love, Chief Content Officer, IT World Canada

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