Kiip CEO Brian Wong on mobile marketing with transactional moments

At the Adobe Summit in Salt Lake City, Kiip CEO and founder Brian Wong discusses the platform his firm has created that provides marketers the opportunity to deliver rewards to people that have just achieved something. A new partnership with MasterCard demonstrates how the marketing experience is executed.

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Jim Love, Chief Content Officer, IT World Canada

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Brian Jackson
Brian Jacksonhttp://www.itbusiness.ca
Editorial director of IT World Canada. Covering technology as it applies to business users. Multiple COPA award winner and now judge. Paddles a canoe as much as possible.

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